PRESS RELEASE
Issued: 19 March 2015
For Immediate Release
Mercedes-Benz to support Skills Test at Coach & Bus Live
Diversified Communications UK, organiser of this year’s Coach & Bus Live – the leading domestic bus and coach industry trade show, has announced Mercedes-Benz as the official partner for its popular Skills Test feature.
Forming part of the live interactive content of the event, which returns to the NEC Birmingham on 30 September and 1 October, visitors will have the opportunity to test their skills behind the wheel of a range of latest Mercedes-Benz products (the Skills Test is located in the outside area alongside the main hall).
The Mercedes-Benz team will be on hand to give support, advice and information on their latest products in the Skills Test area, where refreshments will also be available. Visitors looking for vehicles for providing improved passenger facilities will be able to see models with wheel chair access, as the show also has a dedicated focus on Accessibility products for the community transport sector.
Marcus Watts, Sales Director at Mercedes-Benz Buses & Coaches, says: “We are delighted about bringing our product range to Coach & Bus Live this year. Visitors will be able to come along and drive some of our latest vehicles, which they could not otherwise do in an exhibition environment. Our coach and minibus range will have huge appeal to those coming to the show and we plan to offer something exciting for those who want to try out their skills whilst visiting our stand.”
Mercedes-Benz will also be supporting the Route One Awards, which takes place on the first night of the show. The market leading gala evening was announced on 4 March, with a long line of supporting companies across the categories.
Coach and Bus Live’s Group Sales Manager Martin Laverton comments: “It’s great to have the team from Mercedes-Benz at the show. The interest from mini and midi vehicle exhibitors has been extremely strong since we opened stand sales last year. So, clearly, there’s a growing demand for Accessibility type vehicles. Giving our visitors the chance to drive a broad selection of vehicles will add yet another dimension to the Skills Test and be a key feature of the show.”
Diversified UK reports strong demand for space this year, with 85% of exhibition space already booked – heralding the prospect of both a sell-out show and Route One Awards well before doors open this autumn.
Other show news includes the recent announcement that the Midland based operations team has been nominated as a finalist in the Exhibition News Awards’ Best Organising Team category. The Midlands team were shortlisted for their high service delivery on the successful trade shows and events in the bus and coach industry during 2014.
Coach & Bus Live is the major domestic showcase for the bus, coach and passenger transport technology sector, taking place at the NEC Birmingham on 30 September to 1 October. For more information, please visit www.coachandbuslive.com. Euro Bus Expo returns on 1-3 November 2016.
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Exhibitor enquiries:
Martin Laverton, Group Sales Manager
t: +44 (0)1733 405 735 e: [email protected]
Website: www.coachandbuslive.com
Facebook: www.facebook.com/coachandbuslive
Twitter: twitter.com/coach_buslive
LinkedIn: www.linkedin.com/company/coach-&-bus-live
Notes for Editors
• Coach and Bus Live 2015 will take place on Wednesday 30 September – Thursday 1 October 2015 in halls 17- 19, at NEC, Birmingham
• 2015 is the 6th edition of Coach & Bus Live
• Coach & Bus Live 2013 attracted 220 exhibitors and over 6,200 attends
• A full exhibitor list can be found on the website at www.coachandbuslive.com/exhibitor-list
• Opening times are: 0930hrs to 1700hrs on 30 September and 0930hrs to 1600hrs on 1 October
Diversified Communications UK (Diversified UK) is a fast growing trade event organiser and publisher based in Brighton, Peterborough, Leamington Spa, and Nailsworth, Glos. In addition to Coach & Bus Live, Diversified UK’s portfolio includes SITS – The Service Desk & IT Support Show; ServiceDesk360; office*; Casual Dining; Natural & Organic Products Europe; Natural and Organic Awards; Nordic Organic Food Fair & Natural Products Scandinavia in Malmö, Sweden; camexpo; Natural Products magazine; Natural Beauty Yearbook; Ocean Business (including Offshore Survey Conference & Ocean Careers); OceanBuzz; MARELEC Marine Electromagnetics conference (in Philadelphia, USA); Euro Bus Expo; Best of Britain & Ireland; The Route One Operator Excellence Awards; The National Coach Tourism Awards; Route One magazine; and Coach Monthly. For more information:
Website: www.divcom.co.uk
Twitter: www.twitter.com/DiversifiedUK
Facebook: www.facebook.com/DiversifiedUK
Diversified UK is part of Diversified Communications, a leading international media company providing market access, education and information through global, national and regional face-to-face events, eMedia, publications and television stations. Diversified serves a number of industries including: seafood, food service, natural and organic, healthcare, commercial marine, and business management. Based in Portland, Maine, USA, Diversified employs over 800 staff, with divisions in the Eastern United States, Australia, Canada, Hong Kong, India, Thailand and the United Kingdom. For more information, visit: www.divcom.com